The Norwegian Armed Forces has tapped Non-stop dogwear, a homegrown company known for its high-performance equipment for working dogs, to supply specialized gear under a four-year, $4-million contract.
The deal covers harnesses, leashes, booties, cages, veterinary kits, and training equipment for the military’s K-9 division. It will be carried out through the firm’s Non-stop professional unit, which provides gear for police, military, and rescue services.
Company founder and chief executive Kristoffer Grøtan Olsen said the deal underscores the reliability of their products, since the gear is meant to support military working dogs and their handlers in operations that often involve harsh environments and physically demanding conditions.
“Testing our gear in the toughest conditions means we can deliver equipment that handlers and dogs can rely on, whether in military operations or everyday service,” he said.
The company said that each of its products undergoes “extensive strength and materials testing to ensure it can endure the force, weight, and activity levels of strong working dogs in challenging situations.”
The contract is notable as it marks the first time Non-stop dogwear has independently won a large-scale government tender, which reflects the company’s rising role in Europe’s defense and security industry.
Improving Military Dogs’ Gears
Military working dogs play a crucial role in armed forces worldwide, deployed for explosive detection, patrols, search-and-rescue operations, and even frontline combat support.
NATO members have in recent years invested more in both technology and specialized animal units to enhance operational capabilities. In October 2024, the United Kingdom invested 3.1 million pounds ($4.07 million) in canine military gear.
Non-stop dogwear, founded in 2009 and originally known for outdoor gear for dogs, has steadily expanded its professional arm to cater to government institutions. Its products are already used by search-and-rescue teams across Scandinavia and professional police and military units in Europe, Asia, and other regions.
“With the four-year contract starting next month, we look forward to supporting the Norwegian Armed Forces while continuing to develop equipment that benefits dogs all over the world,” Olsen said.
